Does any of this ring a bell?
You’re a real estate professional. You wake up in the morning and pound the pavement until you wear out the soles of your shoes.
You’re engaged in your community and you know all THE best places to eat - along with school district zoning.
Your heart’s genuine desire is to make people happy and put them in their dream home.
You see yourself as a customer-focused service provider, not a used-car salesman.
You notice how rapidly the real estate industry is changing and you’re ready to evolve along with it.
There’s just one catch…there’s a house-sized disconnect between your business presence in real life & it’s presence online.
So you’ve attended the lunch & learns…
You’ve tried everything. You get off to a good start - but it doesn’t stick. You lose motivation and get stuck!
You’ve spent hours pouring through trainings from your broker but you can’t see how it all fits together.
You’ve read the blogs and eBooks about how to market online but you feel more confused than ever, trying to piece together your marketing strategy on your own.
You wish someone would just take you by the hand and guide you through each step in creating a cohesive marketing strategy that's
manageable, profitable & sustainable.
Imagine customers knocking at your door instead of the other way around.
Past, present and future clients engage in your online community and see you as the virtual mayor of your neighborhood.
You have systems & strategies in place that serve your customers at every stage of the buyer’s journey to guide them towards a close.
Your pipepline is full of the high-quality leads and the types of customers you dream of.
You have a cohesive & attractive web presence you’re proud of.
You have strategies in place that nurture clients with a delightful customer experience.
Hi. We’re Christina & Ashley Taylor - two sisters who saw a growing need in the real estate industry and decided to do something about it.
My name is Christina & I’m a real estate agent, interior designer & home inspector in Colorado.
Working in the home improvement sector, I found myself connecting daily with real estate agents frustrated by the current state of things.
Frustrated by the changing industry. Frustrated by technology. Frustrated by the feeling of going at it alone.
It killed me to watch my networks struggle because I knew there was a better way.
What started as quick coffee chats with agents has turned into this - a full scale marketing & educational platform for those struggling in real estate. I use my decade-long experience coaching people to reach their personal goals as the business and personal mindset half of Shore to Summit.
In this 4-month custom marketing overhaul, we'll establish a strong foundation for a digital marketing strategy that sustains you.
By the end of our time together, you will:
✔ Have a solid web presence that feeds your pipeline
✔ Learn how to create a digital marketing strategy that’s manageable, profitable and sustainable
✔ Understand how all the bits and pieces of digital marketing work together to build your online presence
✔ Push past the overwhelm of not knowing where to focus your marketing efforts by piecing together your personal strategy
✔ Save time & money on marketing - no more wasted dollars on marketing campaigns that don’t work
✔ Be able to reach customers and clients with confidence. And without feeling gross and salesy
✔ Learn how to make best use of the tools you already have at your disposal for a delightful customer experience
✔ Get some hard data on how to monetize your marketing & see a positive ROI on those marketing dollars spent
✔ Learn how to stay consistently motivated to take action on your goals
This program is for you if:
You’re a current or aspiring real estate agent, property manager or other industry professional trying to navigate the digital world.
You long for 1:1 support to break through limiting beliefs, rediscover your business, and create a plan to move forward with confidence
You're an aspiring agent and you want to lay a strong business foundation minus the overwhelmed
You're a seasoned real estate pro who just can’t seem to figure this whole Internet thing out
You’re a broker who wants to attract the right agents and build your team
You own or manage multi-unit properties and need help positioning your product to reach potential customers
You have a foundational web presence but are ready to take it to a whole other level
My name is Ashley and I’m a digital marketer and tech-enthusiast.
My background is in journalism and advertising meaning I know how to tell a good story.
Working in and out of agencies, in-house shops and startups, I learned two things: one, how a well-crafted story sells better than any sales pitch and two, how powerful the web is at amplifying those stories.
I ended up with a number of real estate clients in my career and kept seeing a pattern emerge in those clients: agents pouring money into dead-end campaigns, fragmented strategies that relied too heavily on one leg of marketing with no foundation to back it up. Agents were taught the basics but not the big picture. I knew a little education would go a long way for those willing to give it the old college try so I set about to building a program that would teach agents how to strategically evolve their online presence.
I combine traditional and contemporary marketing tactics with technology to create high-level systems that attract, nurture and convert your desired customers.
Can't wait to get started?
The application process
◴ Fill out the application
This is a deeply personalized coaching experience. We only take a small amount of private coaching clients at a time. Introduce yourself and give us the lowdown on your business.
◷ Schedule a consultation call
After you apply, we’ll schedule a complimentary phone call to get acquainted. This is when we both decide whether working together is a good fit.
◶ Book & get going
If we decide to proceed, we send you an invite to book. Here’s where you pick your payment plan and we cross our T’s & dot our I’s.
◵ We begin the climb
You schedule our 1st session in your client portal. Meanwhile, we send you a welcome packet with goodies to get you started.